EFSA

The EFSA (European Floral & lifestyle products Suppliers Association) is a trendsetting organisation with over thirty important suppliers from throughout Europe. These members supply all kinds of products aimed at lifestyle, flowers and interior decoration. In order to keep an eye on new trends (and be able to react to them) the EFSA has appointed a trend commission.

Trends, colours and creativity are increasingly important factors in the marketing of floral and lifestyle products. Trend and colour propositions are developed on a continuous basis by the trend and colour committee in cooperation with specialist agencies. These activities are the basis of our successful trend forecasting.